Who's in control, you or the food?
Published by Zena Hodgson in Weight loss · Wednesday 14 Jan 2026 · 2:30
Tags: weight, loss, control, food, diet, nutrition, mindfulness, eating, habits, self, control, health, lifestyle, psychology
Tags: weight, loss, control, food, diet, nutrition, mindfulness, eating, habits, self, control, health, lifestyle, psychology
Year on year people set new year resolutions with great intensions, but the fact is by the end of January as many as 80% of resolutions are broken.
According to a Consumer Insights survey for the UK, the top spot, with 59% of respondents, was a resolution to eat healthier, with exercising and losing weight not far behind.
There’s lots of great information we can freely access about nutrition and healthy lifestyle.
So why do we self-sabotage, give-in to old habits and break our resolutions so quickly?
Because they are just wishes.
Just wanting something isn’t enough.
Habits are hard-wired into your brain. You need tools and a strategy, if you want to adjust your thought patterns, break habits and change them for something better.
I’ve been successfully working with a number of clients recently around weight management, and mindset is everything.
Global diet and weight management is a billion-dollar industry, and it’s increasing.
People come back time and time again, trying one diet after the next, but they often fail. Most diets require eating patterns that are dramatically different from every-day life; extreme calorie restriction, eliminating entire food groups, or rigid meal timing. These approaches work temporarily but are nearly impossible to maintain long-term alongside work, social life, and family obligations. Once people return to previous eating patterns, weight typically returns.
And similarly, we are seeing with the rise of weight loss medications, many people are regaining the weight very quickly after stopping, as well as having the risks of potential side-effects.
For long-term, sustainable weight management, psychological, behavioural, and emotional patterns need to be addressed, something that diets and medications usually ignore.
The work I’ve been doing with my clients addresses this:
· Helping people recognise emotional triggers and changing how to respond to them.
· Understanding how and why unwanted cravings and habits become hard-wired, and how we can re-wire them.· Tackling subconscious blocks that cause resistance and self-sabotage.
· Developing intrinsic motivation to become “a person who eats in a balanced way”
✨ With the interest I’ve been having in this area, I decided to offer a short online, live, mini-course for mindset around weight management – starting next month in February.
Helping with those resolutions!
The lives are group sessions, making them more affordable than 1-to-1 private consultations (and much cheaper than the monthly cost of weight loss drugs); and also includes resources that you can also download and keep.
Here's the link, to find out more: https://zenahodgson.com/weight-loss-mindset-offer
Mindset really is the key, and Hypnotherapy can help you to take back control, so the food no longer controls you.

